What Nevada law requires on a contractor’s website

By NXG Technologies · October 31, 2026

A contractor’s website is advertising under Nevada law, the same as a truck wrap or a yard sign. That means a few rules apply to every page, and a few more apply depending on what you sell. Here’s what they are, in plain words. This isn’t legal advice; your attorney can tell you how they apply to your company.

1. Your company name and license number, on every page

NRS 624.720 says all advertising by a licensed contractor must include the company name and license number, and it names the internet as advertising. The simplest way to comply is a footer line on every page with your licensed name and each license number. Linking each number to the Nevada State Contractors Board lookup lets a homeowner check it in one tap, which also builds trust.

The same law bars advertising a license number that isn’t yours, and the Contractors Board can order advertising stopped and, if ignored, ask for the phone number in it to be disconnected.

2. Only advertise work your license covers

You can’t advertise contracting work outside the classifications you hold. If a licensed sub does part of a job under your contract, say exactly that, rather than listing the work as your own service.

3. No misleading claims

Statements of fact you use to win work have to be true. In practice that means:

No stock or AI photos presented as your jobs
Reviews only from real customers, as they wrote them
No “24/7” or “same-day” unless you can back it up, with the terms shown
No invented numbers, like “5,000 happy customers” you can’t show

Fake or misleading reviews are also covered by a federal rule (16 CFR Part 465) that took effect in 2024.

4. A privacy notice

Nevada requires websites that collect personal information from Nevada residents, like a quote form, to post a privacy notice (NRS 603A.340). It has to say what you collect, who you share it with, how people can ask about it, how you announce changes, whether other companies can track visitors across sites, and the date it took effect. Very small sites can qualify for an exemption, but a short notice costs nothing and ad platforms expect one.

5. If you advertise financing

Phrases like “as low as $99 a month” or “0% for 24 months” trigger federal credit-advertising rules (Regulation Z). Once you use them, the ad has to show the APR, the full repayment terms and whether the rate can go up, right next to the offer. If you don’t want to show all that, leave the monthly number off and say financing is available.

6. Deposits on home jobs

For work on an owner-occupied single-family home, Nevada caps the down payment at $1,000 or 10% of the contract price, whichever is less, unless you’ve filed a $100,000 consumer-protection bond (NRS 624.970). Residential pools and spas have their own cap at the same amount (NRS 624.940). Anything your site says about deposits has to match.

7. Roofers and insurance claims

Only a licensed adjuster may act for a homeowner on an insurance claim in Nevada (NRS 684A.040). A roofer’s site that offers to take over the homeowner’s claim, or to side with the homeowner against the insurer, risks holding out as an unlicensed adjuster. Describe what you actually do: inspect, photograph, meet the adjuster on site and write the scope.

A quick checklist

Licensed company name and every license number on every page
Each number links to the state lookup
Only classifications you hold
Real photos, real reviews, no made-up numbers
A privacy notice with an effective date
Financing and deposit wording that matches the rules above

Every site we build is checked against this list before it goes live. If you want yours checked, our site review is free.

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